{"id":473,"date":"2010-03-27T01:40:59","date_gmt":"2010-03-27T09:40:59","guid":{"rendered":"http:\/\/www.fengdingcn.org\/blog\/?p=473"},"modified":"2010-03-27T01:46:28","modified_gmt":"2010-03-27T09:46:28","slug":"core-operations","status":"publish","type":"post","link":"https:\/\/www.fengdingcn.org\/blog\/20100327\/core-operations.html","title":{"rendered":"Operations \u8fd9\u95e8\u8bfe"},"content":{"rendered":"<p>\u5728\u521a\u521a\u8fc7\u53bb\u7684\u524d\u534a\u5b66\u671f\uff081\u670819\u65e5\u52303\u670812\u65e5\uff09\u4e0a\u4e86\u4e24\u95e8\u5fc5\u4fee\u8bfe\uff0c\u5176\u4e2d Operations \u8fd9\u95e8\u8bfe\u51e0\u4e4e\u662f\u4eba\u4eba\u559c\u6b22\uff0c\u6211\u60f3\u4e3b\u8981\u662f\u56e0\u4e3a\u8fd9\u95e8\u8bfe\u7684\u8001\u5e08\u5b9e\u5728\u662f\u62db\u4eba\u559c\u6b22\u3002<\/p>\n<p><strong>\u6559\u6388<\/strong><\/p>\n<p>Operations \u8fd9\u95e8\u8bfe\u7684\u8001\u5e08\u662f\u5e74\u8f7b\u7684 <a href=\"http:\/\/www2.haas.berkeley.edu\/Faculty\/taylor_terry.aspx\">Prof. Terry \u00a0Taylor<\/a>:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" title=\"Prof. Terry  Taylor\" src=\"http:\/\/www2.haas.berkeley.edu\/~\/media\/Images\/Haas\/faculty\/taylor_terry.ashx?w=118&amp;h=175\" alt=\"Prof. Terry  Taylor\" width=\"118\" height=\"175\" \/><\/p>\n<p>Taylor \u6559\u6388\u662f\u5728\u9ea6\u80af\u9521\u505a\u8fc7\u4e24\u5e74\u540e\u624d\u8fdb\u5165\u5b66\u672f\u754c\u7684\uff0c\u5728\u65af\u5766\u798f\u5927\u5b66\u62ff\u5230\u535a\u58eb\u5b66\u4f4d\u540e\uff0c\u4e3b\u8981\u5728\u54e5\u4f26\u6bd4\u4e9a\u5927\u5b66\u4efb\u6559\u8fc7\u516d\u5e74\uff0c2007\u5e74\u7684\u65f6\u5019\u6765\u5230\u4f2f\u514b\u5229\uff1a<br \/>\nB.S., Industrial Engineering, Stanford University, 1994<br \/>\nMcKinsey &amp; Company, Business Analyst, 1994 \u2013 1996<br \/>\nPh.D., Management Science &amp; Engineering, Stanford University, 2000<br \/>\nStanford University, Graduate School of Business, Global Supply Chain Management Forum, Director of Research, 2000 \u2013 2001<br \/>\nColumbia University, Graduate School of Business, Associate\/Assistant Professor, 2001 \u2013 2007<br \/>\nUniversity of California, Berkeley, Haas School of Business, Associate Professor, 2007 \u2013 present<\/p>\n<p>\u6211\u542c\u4e00\u4f4d\u4e8c\u5e74\u7ea7\u7684\u540c\u5b66\u8bf4\uff0c\u4ed6\u4eec\u4ee5\u524d\u8ddf Taylor \u6559\u6388\u804a\u8fc7\uff0c\u95ee\u4ed6\u4e3a\u4ec0\u4e48\u5728\u9ea6\u80af\u9521\u505a\u7684\u597d\u597d\u7684\uff0c\u540e\u6765\u8981\u53bb\u5b66\u672f\u754c\u4e86\uff0cTaylor \u6559\u6388\u56de\u7b54\u8bf4\u5728\u9ea6\u80af\u9521\u505a\u4e8b\uff0c\u505a\u5b8c\u4e00\u4e2a\u9879\u76ee\u5c31\u7ed3\u675f\u4e86\uff0c\u6ee1\u8db3\u4e0d\u4e86\u4ed6\u8ffd\u6839\u95ee\u5e95\u7684\u6c42\u77e5\u6b32\uff08intellectual curiosity\uff09\uff0c\u4e8e\u662f\u4ed6\u60f3\u53bb\u5b66\u672f\u754c\u628a operations \u7684\u95ee\u9898\u5f04\u660e\u767d\u548c\u6e05\u695a\u3002<\/p>\n<p>\u7b2c\u4e00\u8282 Operations \u8bfe\u5c31\u8ba9\u6211\u9707\u4e86\u4e00\u4e0b\uff0c\u56e0\u4e3a Taylor \u6559\u6388\u5b9e\u5728\u662f\u6211\u89c1\u8fc7\u6700\u4e95\u4e95\u6709\u6761\uff08 organized\uff09\u7684\u4eba\u3002\u5149\u770b\u4ed6\u5199\u7684\u8bfe\u7a0b\u5927\u7eb2\uff0c\u522b\u7684\u8bfe\u7684\u5927\u7eb2\u4e00\u822c\u53ea\u662f\u7c97\u7565\u7684\u544a\u8bc9\u5b66\u751f\u6bcf\u8282\u8bfe\u8981\u4e0a\u4ec0\u4e48\u5185\u5bb9\uff0c\u4ed6\u8fd9\u5927\u7eb2\u5f88\u4ed4\u7ec6\u7684\u544a\u8bc9\u6bcf\u8282\u8bfe\u524d\u4f60\u8981\u51c6\u5907\u4ec0\u4e48\uff0c\u8bfe\u540e\u4f60\u8981\u770b\u4ec0\u4e48\uff0c\u54ea\u8282\u8bfe\u4f60\u8981\u5e26\u8ba1\u7b97\u5668\uff0c\u54ea\u8282\u8bfe\u4f60\u8981\u5e26\u7535\u8111\u2026\u2026 \u8fde\u671f\u672b\u8003\u8bd5\u7684\u5730\u70b9\uff0c\u7531\u4e8e\u4e0d\u662f\u5728\u5546\u5b66\u9662\u7684\u697c\u91cc\u8003\u8bd5\uff0c\u4ed6\u90fd\u7ed9\u4f60\u753b\u597d\u5730\u56fe\uff01\u4ed6\u628a\u4e00\u5207\u7ec6\u8282\u90fd\u5b89\u6392\u597d\u4e86\uff0c\u8ba9\u4eba\u6709\u4e00\u79cd\u7279\u522b\u597d\u7684\u4eab\u53d7VIP\u670d\u52a1\u7684\u611f\u89c9\uff0c\u5475\u5475\u3002\u7ed3\u8bba\u662f\uff1aTaylor \u6559\u6388\u771f\u4e0d\u6127\u662f\u505a Operations \u7684\uff01<\/p>\n<p>Taylor \u00a0\u6559\u6388\u4eba\u4e5f\u957f\u5f97\u7cbe\u795e\u5e05\u6c14\uff08\u542c\u8bf4\u5f88\u591a\u5973\u751f\u8ff7\u4ed6\uff0c\u54c8\u54c8\uff09\uff0c\u6bcf\u6b21\u90fd\u7cbe\u795e\u6296\u64de\u7684\u897f\u88c5\u9769\u5c65\u3001\u6b63\u88c5\u886c\u886b\u9886\u5e26\u4e00\u4e1d\u4e0d\u82df\u7684\u6765\u4e0a\u8bfe\uff0c\u4ed6\u4eba\u53c8\u975e\u5e38\u806a\u660e\uff0c\u6bcf\u6b21 Operations \u8bfe\u5802\u8ba8\u8bba\u6c14\u6c1b\u90fd\u5f88\u6d3b\u8dc3\u2026\u2026 \u4e0a\u4ed6\u7684\u8bfe\u771f\u662f\u4eab\u53d7\u3002<\/p>\n<p>\u4e5f\u96be\u602a\u4ed6\u65e0\u8bba\u5728 Columbia \u8fd8\u662f Berkeley \u6559\u4e66\u90fd\u80fd\u62ff teaching \u7684\u5956\uff1a<br \/>\nEarl F. Cheit Award for Excellence in Teaching (Full-Time MBA Program), 2009<br \/>\nEarl F. Cheit Award for Excellence in Teaching (Full-Time MBA Program), Honorable Mention, 2008<br \/>\nColumbia Business School Dean\u2019s Award for Teaching Excellence in a Core Course, 2003<\/p>\n<p><strong>\u6559\u5b66\u65b9\u5f0f<\/strong><\/p>\n<p>\u6848\u4f8b\u6559\u5b66\u548c\u8bfe\u5802\u6388\u8bfe\u76f8\u7ed3\u5408\uff0c\u6559\u6388\u63d0\u4f9b\u4e86\u4e0d\u5c11case \u8ba9\u6211\u4eec\u8bfb\uff0c\u5728\u8bfe\u5802\u4e0a\u8ba8\u8bba\u8fd9\u4e9b case\uff0c\u8fd8\u6709\u4e00\u4e2a\u6a21\u62df\u6e38\u620f.<\/p>\n<p><strong>\u5185\u5bb9<\/strong><\/p>\n<p>\u8fd9\u8bfe\u6559\u4e86\u8fd9\u4e9b\u5185\u5bb9\uff1a<\/p>\n<ul>\n<li>Part I Physics and Economics of Production and Service Processes\n<ul>\n<li>Process Analysis:\n<ul>\n<li><strong>Little\u2019s Law<\/strong>: inventory = flow rate x flow time.<\/li>\n<li>Bottleneck determines system capacity.<\/li>\n<li>Batch production: economies of scale in production (setup costs) vs. inventory costs [<strong>EOQ model<\/strong>].<\/li>\n<\/ul>\n<\/li>\n<li>Variability in Processes\n<ul>\n<li>Variability leads to congestion and delay even when have more capacity than average demand.<\/li>\n<li><strong>Queuing\u00a0models<\/strong> of service systems.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<li>Part II Supply Chain Management\n<ul>\n<li><strong>Critical-fractile Approach (Newsvendor Model)<\/strong>\n<ul>\n<li>Value of delaying final production decisions by postponement (delayed differentiation) or using reactive capacity.<\/li>\n<li>If can\u2019t adjust supply (hotel rooms, airplane seats), adjust demand through revenue management: booking limits on discounted fares, overbooking.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>Taylor \u6559\u6388\u591a\u6b21\u53cd\u590d\u5f3a\u8c03\u4e00\u4e9b\u91cd\u8981\u7684\u539f\u5219\uff1a<\/p>\n<p><strong>Operations Principles<\/strong><\/p>\n<ul>\n<li><strong>System performance is determined by the limiting resource (system capacity is the bottleneck capacity)<\/strong>\n<ul>\n<li>Bottleneck capacity determines system capacity.<\/li>\n<li>Bottleneck may shift\u2026 when relieve bottleneck, or when product mix changes.<\/li>\n<li>Failure of one resource threatens overall system.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Process choices should be integrated, consistent, self-reinforcing<\/strong>\n<ul>\n<li>Power of consistent, self-reinforcing decisions.<\/li>\n<li>Risk in cherry-picking elements of successful operational models without considering interrelationships.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Uncertainty and variability are painful\u2026<\/strong>\n<ul>\n<li>Performance degrades rapidly as utilization approaches 100%.<\/li>\n<li>Performance degrades with increased variability.<\/li>\n<li>Demand uncertainty makes managing supply chains challenging.  Information distortion grows as move up supply chain away from end customer [Bullwhip Effect].<\/li>\n<\/ul>\n<\/li>\n<li><strong>\u2026but proper actions mitigate this pain<\/strong>\n<ul>\n<li>Build in slack\/safety capacity.<\/li>\n<li>Eliminate the variability you can, schedule demand you can control, and accommodate the rest.<\/li>\n<li>Make intelligent gambles using critical-fractile approach.<\/li>\n<li>Powerful \u201cpooling efficiencies\u201d are obtained by taking advantage of \u201cstatistical economies of scale\u201d.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>\u5982\u540c\u4e0a\u5b66\u671f\u5728\u6700\u540e\u4e00\u5802 <a href=\"http:\/\/www.fengdingcn.org\/blog\/20100326\/core-marketing.html\">Marketing \u8bfe<\/a>\u8ddf Rashi Glazer \u6559\u6388\u544a\u522b\u7684\u65f6\u5019\u4e00\u6837\uff0c\u5728\u6700\u540e\u4e00\u5802 Operations \u8bfe\u8ddf Taylor \u6559\u6388\u544a\u522b\u7684\u65f6\u5019\uff0c\u6211\u771f\u5fc3\u5b9e\u610f\u7684\u9f13\u638c\u4e86\u5f88\u957f\u5f88\u957f\u65f6\u95f4\u3002<\/p>\n<p>\u975e\u5e38\u68d2\u7684\u4e00\u95e8 Operations \u8bfe\uff0c\u975e\u5e38\u68d2\u7684 Terry \u00a0Taylor \u6559\u6388\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5728\u521a\u521a\u8fc7\u53bb\u7684\u524d\u534a\u5b66\u671f\uff081\u670819\u65e5\u52303\u670812\u65e5\uff09\u4e0a\u4e86\u4e24\u95e8\u5fc5\u4fee\u8bfe\uff0c\u5176\u4e2d Operations \u8fd9\u95e8\u8bfe\u51e0\u4e4e\u662f\u4eba\u4eba\u559c\u6b22\uff0c\u6211\u60f3\u4e3b\u8981\u662f\u56e0\u4e3a\u8fd9\u95e8\u8bfe\u7684\u8001\u5e08\u5b9e\u5728\u662f\u62db\u4eba\u559c\u6b22\u3002 \u6559\u6388 Operations \u8fd9\u95e8\u8bfe\u7684\u8001\u5e08\u662f\u5e74\u8f7b\u7684 Prof. Terry \u00a0Taylor: Taylor \u6559\u6388\u662f\u5728\u9ea6\u80af\u9521\u505a\u8fc7\u4e24\u5e74\u540e\u624d\u8fdb\u5165\u5b66\u672f\u754c\u7684\uff0c\u5728\u65af\u5766\u798f\u5927\u5b66\u62ff\u5230\u535a\u58eb\u5b66\u4f4d\u540e\uff0c\u4e3b\u8981\u5728\u54e5\u4f26\u6bd4\u4e9a\u5927\u5b66\u4efb\u6559\u8fc7\u516d\u5e74\uff0c2007\u5e74\u7684\u65f6\u5019\u6765\u5230\u4f2f\u514b\u5229\uff1a B.S., Industrial Engineering, Stanford University, 1994 McKinsey &amp; Company, Business Analyst, 1994 \u2013 1996 Ph.D., Management Science &amp; Engineering, Stanford University, 2000 Stanford University, Graduate School of Business, Global Supply Chain Management Forum, Director of Research, 2000 \u2013 2001 Columbia University, Graduate School of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19,20,2],"tags":[],"class_list":["post-473","post","type-post","status-publish","format-standard","hentry","category-berkeley-mba","category-mba-academics","category-all"],"views":10342,"_links":{"self":[{"href":"https:\/\/www.fengdingcn.org\/blog\/wp-json\/wp\/v2\/posts\/473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fengdingcn.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fengdingcn.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fengdingcn.org\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fengdingcn.org\/blog\/wp-json\/wp\/v2\/comments?post=473"}],"version-history":[{"count":11,"href":"https:\/\/www.fengdingcn.org\/blog\/wp-json\/wp\/v2\/posts\/473\/revisions"}],"predecessor-version":[{"id":527,"href":"https:\/\/www.fengdingcn.org\/blog\/wp-json\/wp\/v2\/posts\/473\/revisions\/527"}],"wp:attachment":[{"href":"https:\/\/www.fengdingcn.org\/blog\/wp-json\/wp\/v2\/media?parent=473"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fengdingcn.org\/blog\/wp-json\/wp\/v2\/categories?post=473"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fengdingcn.org\/blog\/wp-json\/wp\/v2\/tags?post=473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}